April 2012 | Coated Steels
A threat of imports looms as mill reluctantly cut prices: European Market Highlights
Production cuts must be sought in order to prevent dramatic price falls.
The stubbornness from European mills to lower prices for galvanised coil could well result in an increase of imports arriving at European ports at more competitive prices. The issue of lulled demand is not exclusive to the Eurozone, although it is the worst hit. China are currently attempting to bring the supply and demand balance back to equilibrium in their domestic market in order to begin to focus increasing domestic consumption, in doing this Chinese producers are looking to off load excess stocks into the global markets. The issue with exporting material in the current markets is that they are being faced...
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